Bob Moore
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My $2.6 Billion Ecosystem Fail: an RJMetrics Post Mortem
This June, a headline flashed across my phone and I knew one of my most serious business missteps had finally been finalized: Google had purchased Looker for $2.6 Billion.
Crossbeam Raises $12.5M Series A for a Partner Success Revolution
When it comes to partnerships, simple questions can be hard to answer. Which customers do we have in common? Are we selling into the same accounts? How can our partnerships generate more leads,...
Partnerships are the Final Frontier in SaaS... and their Time is Now
Since the mid-2000s, Software-as-a-Service (SaaS) platforms have disrupted the way work is done by just about every employee of the modern enterprise.
Scan through a typical org chart and you’ll...
Crossbeam Launches Self-Serve Onboarding and Freemium Pricing
Feed the network. That simple sentence -- one of the core values of our business here at Crossbeam -- has been top-of-mind for us in recent months.
Partnerships 101: ISVs, VARs, SIs, MSPs, and the Glue that Holds them Together
Are you new to business development or are you a tech executive working on your go-to-market strategy? Still swimming your way through the alphabet soup of terms like SI, ISV, MSP, VAR, and OEM?...
The Partnership Dilemma: How a 70 Year-Old Game Theory Problem Impacts Partner Success
The Prisoner's Dilemma
You’ve just been arrested for bank robbery. Across the dark hallway, your accomplice Richard is being led into a conference room. As the door slams shut, police begin...
