Featured Post

4 Ways to Get New Customers Using Partner Data
Read More

Sean Blanda

Sean Blanda
Sean is the Director of Content at Crossbeam.

Latest

4 Ways to Get New Customers Using Partner Data

One of the most common partnership strategies we see at Crossbeam is mapping your leads with a partner’s customers (and vice versa).

Sean Blanda
By Sean Blanda
October 9, 2019

When is a Tech Partnership a Waste of Time?

Let’s pretend several of your customers are asking for you to have an integration with a new SaaS product they saw on Product Hunt. We’ll call it “FancyTool.”

Sean Blanda
By Sean Blanda
October 2, 2019

Account Mapping: How to (Finally) Do It Without Giant, Cumbersome Spreadsheets

Managing partnerships can seem like one of those problems from your high school math class. You have a list of your prospects, Johnny has a list of his customers, and Mary has a list of her...

Sean Blanda
By Sean Blanda
September 25, 2019